> ## Content Index
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> Use this file to discover other available public pages before exploring further.

# Being in Space, Ep 4
- URL: https://www.criticalbusinessschool.com/being-in-space-ep-4/
- Published: 2025-11-10T11:58:30.000Z
- Updated: 2026-09-25T16:43:18.000Z
- Description: Todd Berger, and Michael Cina
- Author: Nitzan Hermon
- Tags: Podcast, #Migrated-1790279623841, #Import 2026-09-24 20:01

Being in Space, Ep 4

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![](https://storage.ghost.io/c/46/ca/46ca3286-63b3-47e9-a7f6-2204a787b268/content/images/2026/09/be0934d6-fc36-401b-9853-56697d7b06ce_905x780.webp)

[Source](https://pdimagearchive.org/images/07781f09-8fd0-4d9e-a124-a83241c453d6/?ref=criticalbusinessschool.com)

In this episode, Todd and Michael talk about reputation —inner and outer —branding, and the balance between art and design.

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You can find Todd’s work on [bergerfohr.com](http://bergerfohr.com/?ref=criticalbusinessschool.com) and Michael’s via [Cina Associates](http://www.cinaassociates.com/?ref=criticalbusinessschool.com) (graphic design/branding studio) [Cina Art](http://cinaart.com/?ref=criticalbusinessschool.com) (painting, etc), [Pubic Type](http://www.publictype.us/?ref=criticalbusinessschool.com) (retail and custom typefaces), and words here on Substack. Michael’s new project is [https://tell-world.com](https://tell-world.com/?ref=criticalbusinessschool.com)

[CinaThoughts, inspiration, etc from Michael CinaBy Michael Cina](https://michaelcina.substack.com/?utm%5Fsource=substack&utm%5Fcampaign=publication%5Fembed&utm%5Fmedium=web)