Imagination
Acting on your opinions will necessarily generate dissonance. When deploying a new way of looking at reality, it will discern things, people, and habits. These ideas are part of the people around us. And when we shift away from the comfort of norms, we generate confusion — an essential tool in growth and change, but not without cost. The acute moment is when change is palpable, but the upside is not yet realized.
Nurturing conviction in moments of change is helpful because it allows us to imagine a future not yet here and remain consistent when culture and people around us try to preserve a status quo.
For change to continue, it must (1) exist in meaning and (2) energize language. Tired language is the enemy of change, especially change that persists after ‘we leave the room.’